Eco-friendly Children’s Fashion by Ulalue®, that “grows”
Parents feel daily that equipment for their babies and children is pretty expensive. Next to food and care articles clothes are the most important things of their daily lives. For children and eco baby clothing the sustainable label Ulalue® offers alternatives to the mainstream and mass production. Behind the sustainable label for children's and baby clothing conceals a clever concept. Ulalue® offers individual organic children's and baby clothing that grows. The environmentally children's clothing consists of size cross cuts and uses materials in organic quality.
The sustainable design of children's fashion fulfills needs for more meaningfulness in our hectic society.
Slow Fashion for Kids
Instead of following ephemeral trends, children's fashion from Ulalue® is aesthetic and sustainable clothing with the claim to dress well little people. "Well" means beautiful and functional children's fashion, made by consideration of resources and fairness to people. The Ulalue® clothes concept is slow fashion for kids, which designs clothes apart from mainstream-clothing under sustainability thoughts.
The simply beautiful and high-quality baby and children's fashion with vintage style elements is reminiscent of children's fashion from grandmother's time, without being old-fashioned. The cuts are designed that they grow virtually, so from a dress size to the next. This is achieved by carding techniques and buttons. With educational design elements such as crochet lace, button border, colourful accents and clothes for little adventurers from innovative materials like hemp fabric, children in kindergarten age are enchanted.
About Ulalue®
Besides food, energy and building materials people require for daily needs among other clothing. This demand is provided by the textile and clothing industry that converts the products designed by fashion designers into garments. Of course, for the production of goods, such as clothing, raw materials like cotton is needed. Under use of pesticides, herbicides and fertilizers, and with an enormous water consumption conventional cotton is grown in large-scale monocultures. A reasonable alternative is cotton from certified organic farming. In this method of farming no chemical fertilizers and synthetic pesticides are used. It is harvested by hand, that is, no chemical sprayed defoliants are used. It is cultivated in mixed culture and crop rotation. The controlled biological cultivation bans genetically modified organisms and is basically without chemistry. Organic cotton is certified by independent institutes. Cotton from certified organic farming is considered particularly skin-friendly, especially when it is dyed in the further processing to clothes with eco-friendly and non-toxic colours.
In addition to organic cotton Ulalue® uses fibres such as hemp and flax in organic quality for the baby and children's clothing collection. Ecological children's clothes from these natural materials are extremely sturdy and tear-resistant.
For winter children's clothing Ulalue® uses the warming properties of wool. With sheep wool in organic quality, it is important that this is obtained from certified organic livestock. Certificates as „NATURTEXTIL – IVN certified BEST“ inter alia provide surely that in the wool production no mulesing was involved. And that in the further finishing processes the material is not treated synthetically and chemically, such as hazardous chlorine bleach, mothproofing, machine washable equipment, etc, so that any risk to humans and the environment is excluded. Children sweater and jackets made of merino wool warm the little earthlings in the cold season. Wool products are easy to clean, because dirt can easily be brushed out and odours are eliminated by airing in the fresh air. This in turn reduces the wash cycles of baby clothes and extends their durability. Often children's clothes from organic wool can be inherited.
Besides the use of natural materials in organic quality Ulalue® focuses particularly on conscious consumption and slow fashion for babies and children. Ulla Lüer, mother of two children and a fashion designer from Neunkirchen-Seelscheid (Germany) designs wardrobe concepts with extended shelf life and feel-good factor.
Ulalue® Clothing for Babies and Children of Nature
In the present age, which is dominated by digital media and devices, it is important that babies and children come into contact with nature daily, play and enjoy a lot of fresh and healthy air. Therefore Ulalue® manufactures clothing for children of nature and natural stuff around babies from high quality and natural materials in which babies and children feel comfortable. The beautiful nature children’s clothes and natural layette for babies is made from organic cotton and natural fabrics, which have been produced according to strict environmental guidelines and processed into high-quality fabrics. Non-toxic baby clothes ensure that the newborn feels comfortable in its skin.
Thus the natural clothing by Ulalue® become favourite things from children, the clothing is cut in that way that various sizes can be spanned. In summary, there is a slow fashion concept for babies and children: ecological children's clothing with valuable materials and extended durability.
Eco-friendly Layette Made in Germany
The assortment of Ulalue® includes overalls, wool pants and jackets for babies from organic wool, walk or wool fleece. The initial supply around the baby from GOTS certified organic cotton and organic wool accompanies babies in arms and infants throughout the year. Crawling stage reached, the designer label keeps available clothes for playing and rollicking, raglan shirts and trousers, that “grow” as well as denim bloomers, sunday dresses and baby sailor suits.
The label “Wickelspatz” complements the range of layette with sustainable favourite pieces around the baby's room and the changing table. There is individual baby layette such as pads for the changing unit in many sizes and colours, pregnancy pillows, baby neck pillow, pacifier holder and chains and organic bedding, sofa cushions for breastfeeding. The organic baby equipment is manufactured in Germany in the studio in Neunkirchen-Seelscheid. The layette is – like all Ulalue® products – designed to be used for a long time and even can be passed. It is characterised by simple and beautiful design that can be integrated into many living concepts and can always find a new place in an(other) family.
Practical and sweet toddler fashion for princesses and sailors is also designed by Ulalue® with a size overarching concept and produced in organic quality. Facilities for little children include simple and lovely kids stuff with colourful details for the nursery, which are produced ecologically and fairly. The development of children's clothes bases on experiences with children in everyday life. Among the Ulalue® children’s clothes and accessoires you will find:
Cushions and blankets made from organic cotton or organic wool for children's rooms, which are also an eye-catcher in the living room. But cushion and blankets are much more for children: in the game with the cuddly fabrics they develop an amazing imagination. Children build with the home textiles their own adventure world. As baby blankets are used for ghost costume or knight costumes or are used for the construction of a cave. Nursing pillows mutate into giant snakes and cuddly cushions transform room corners into oriental palaces. In addition to the children's pillows of Ulalue® Greenpicks recommends a sack of clothespins made of FSC® wood for the children older than three years. Because so they can make palaces, equip sailboats and build tepees.
For the family look, there are equally baby blankets from certified organic merino wool and sofa cushions from felted wool. In the family version children accessories like beanies, caps, scarves and loops are intended for trade among themselves. The organic nursing pillow becomes a support pillow, which can be used by the whole family as relaxing support while reading and chilling.
Sustainable gifts for children and mothers, such as a soother pocket, storage container for toys (utensils box), gym bag or marble bag, round out the range of children's clothes.
With timeless design, muted, neutral and easy to combine colours and high-quality natural materials children's fashion from Ulalue® becomes favourite things of children. The product development is based on pedagogical considerations that stimulate, encourage and motivate children and can assist parents in everyday life with children.
The Ulalue® collection translates ideas from the old days in our modern time. Favourite things for babies and children of nature can be found in Greenpicks – Eco & Upcycling Market.